La Nunery Apothecary
Won the 2023 in House Design award from GDUSA
Objective: The objective of this logo design project is to create a visually appealing and versatile logo that represents the essence of Micro Apothecary while incorporating elements that hold significance to the brand. The logo should reflect the minimalist aesthetic and incorporate texture inspired by the plant elements used in the apothecary's products. It should also celebrate the business as a woman-owned Latina enterprise, promoting diversity and cultural heritage. The logo should be functional in both vertical and horizontal orientations, ensuring brand visibility and recognition across various applications.
Target Audience: Health-conscious individuals, nature enthusiasts, and those seeking natural and organic remedies. The target audience appreciates the authenticity and cultural heritage associated with a woman-owned Latina small business.
Creative Concept: The creative concept for the Micro Apothecary logo revolves around a minimalist design that incorporates texture inspired by the plant elements used in the products. The logo aims to evoke a sense of nature, purity, and cultural identity, while also celebrating the empowerment and resilience of women entrepreneurs. By offering both vertical and horizontal versions, the logo ensures flexibility and adaptability across different platforms and use cases.
Oh my Pawsh Grooming Puptique
Objective: The objective of this rebranding project is to create a visually captivating and sophisticated identity for Oh My Pawsh that aligns with the brand's commitment to providing exceptional grooming services for our furry companions. The new logo should evoke a sense of love, elegance, and attention to detail while reflecting the brand's whimsical personality.
Target Audience: Pet owners who prioritize the well-being and grooming needs of their furry friends. They value high-quality grooming services and appreciate the artistry and attention to detail that goes into the grooming process.
Creative Concept: The creative concept revolves around the customization of a heart-shaped "O" as the centerpiece of the logo, symbolizing the unconditional love shared between pet owners and their beloved pets. The script elements incorporated in the logo add a touch of elegance and emphasize Oh My Pawsh's commitment to meticulous grooming.
